In preparation
Why original photography beats a bigger ad budget
What changes when a listing stops using portal images.
Insights
Notes on presentation and enquiries.
Short, practical pieces on how property and home-service businesses are judged before anyone gets in touch.
In preparation
The three pages every trade website actually needs
Service, evidence, enquiry. Everything else is optional.
In preparation
Presentation and perceived value
How the first frame sets the price someone expects to pay.
Articles are being written now. In the meantime, the fastest way to get a straight answer about your own site or imagery is to ask.
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